Free opt in page template
You see, recently I was reviewing some of my opt-in and sales pages. I wanted to see what was working and what needed tweaking. So I sorted them by conversion rate…. And noticed something. My top 5 opt-in pages were converting at an average of In fact, my top opt-in page has over 20, visits and generated over 15, leads The more leads I brought in, the more money I made. I understood this basic concept years ago….
For years I dug through the internet archives of opt-in pages from the smartest marketing minds…. I would hand write them out and analyze the best ideas to come up with split tests for my own opt-in pages. What separated the winners from the losers? And my list grew 3x better. This realization pushed me to study harder and test more. Then I noticed the patterns. I was on to something! Like NEO in the matrix I started to see the truth behind the most successful opt-in pages in the world. I optimized them like a mad man….
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Jessica Bright Space Coaching. Follow Us Online. Instagram Pinterest Envelope. Put on your favorite record, pour a glass of wine,. The name of our Minimal Desktop Collection says it. Terms and Conditions Privacy Policy Menu. This website uses cookies to ensure you have the best experience. Your opt-in page will turn otherwise lazy web visitors into the people you ultimately want — customers. It will set the tone for how you'll handle all future transactions with your leads and customers.
Therefore, it is vital to do it right. You need to know how to create a squeeze page that turns your visitors into subscribers. So let's do it! Back in , Eben Pagan, who went by the name David D'Angelo, came up with this fantastic landing page. As you can see, the landing page is clean and simple — white on white with a box around it. He included a red-colored headline with a hook that previewed what the visitors would gain from his informational product.
It includes six bullet points offering additional insight into his headline and ends with an invitation and a call to action. What I like about this landing page is how spot-on everything is — from the design to the email opt-in language, to the bullet points he used. Short, sweet, and effective. Even though this opt-in is a bit older, this incredibly simple design still works for people today. The way the headline is worded is brilliant, making people not only curious about those stocks but adding the fear of missing the boat when they look back five years from now.
The headline gives a very specific amount of time when they can expect to see their ROI. The opt-in design is simple and crisp, with the brand at the top and the FOMO fear of missing out verbalized three different times in different variations.
This proves that landing pages don't need to be fancy, with tons of social proof and social media links all over the place. They gave one promise with one goal and it's working like crazy. Mike Dillard has made a considerable name for himself through his mind-blowing webinars and books, which has earned him the right to have his image on the front of his opt-in page. It tells you when you can get on his next class and ends with a clear, concise CTA.
At the bottom, you can see just how many people have liked this opt-in page on Facebook which gives that extra oomph by showing people that "Hey, Mike Dillard is the real deal. This having to push the button before typing in their email address is a micro-commitment that is very powerful. They are already partially committed so they might as well finish it up and get access to the training.
Right off the bat, they have a call to action. Then they follow it up with exactly what the subscriber is going to get by entering their email and clicking on the Free Instant Access button.
Landing pages don't need to have much. A great opt-in page for the top of your digital marketing funnel has all these key elements in place:. If someone is going to opt-in for a giveaway, then you only have about five seconds to persuade that visitor. Instead, focus more on split testing the headline and getting your digital marketing funnel up fast to know if it's going to generate results. Keep all landing pages simple and concise.
Inform your visitors what they will gain in exchange for their email address. It only takes them about seconds to decide to stay or to go. So make every word count — keep it short! The copy on your optin page must be absolutely clear about what your visitor will get and when they will get it. You're creating this landing page with a specific avatar in mind. So focus on that audience. Speak to them personally. You want to spark a sense of curiosity in your reader.
Make them want to learn more.
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